Hi, I have a sample dataset to analyze. Main target is to find if the events that customers attend has a positive effect on their buying decision or not.
I just need a clue or example to understand where to start.
If there's a positive correlation between events and invoices then;
- (In average) When do the customers decide to buy after the events take place?
- Are there specific stores, events or products that differentiate?
Dataset columns: Customer_ID, Invoice_Date, Event_Date, Product_ID, Product_Price_USD, Product_Quantity, Store_ID
Thanks in advance,