RStudio PBC - Sr. Product Marketing Manager

paid / full-time / USA - Remote

Apply for the Sr. Product Marketing Manager position at RStudio PBC

Sr. Product Marketing Manager at RStudio

RStudio, PBC creates great software that helps people understand data and make better decisions. We develop open source and enterprise-ready solutions for R and Python, that enable flexible, robust and reproducible data analysis through coding, paired with tools that make it easy to effectively share insights.

As we grow, we are seeking smart, thoughtful, highly motivated people who are prepared to accelerate a successful business while remaining kind and responsive to each other, our customers and the data science community.

This Product Marketing role will be part of an experienced product marketing team, reporting to the Head of Product and Community Marketing. They will be responsible for collaboratively building the Go-To-Market strategy for RStudio’s professional products, and driving its execution via differentiated product messaging, effective product launches, and providing content for thought leadership, awareness, sales enablement and customer education.

Because we are a small, profitable, and growing company, this person must be comfortable working through ambiguity and playing a hands-on, tactical role where needed to execute work effectively. The ideal candidate will be someone with the potential to grow with us, recognize new opportunities and drive initiatives that bring them to life. Above all, the candidate must be collaborative, solutions-focused, and motivated by the opportunity to steward RStudio’s mission and future success.

About you

  • You can convey complex ideas in a clear, engaging and succinct way that demonstrates customer empathy
  • You have experience working in product marketing (or related functions) for a data science, analytics or other vendor of complex software, where you have planned and executed Go-to-Market strategies
  • You are humble, kind, curious and people smart
  • You are highly organized, self-motivated and able to adapt to changing priorities, with strong critical thinking and project management skills
  • You enjoy working with cross-functional teams, and understand trade-offs in goals and investments of resources
  • Willingness and desire to work in a fast-paced and high growth environment
  • Ability to speak and write effectively for a variety of audiences and channels of communication
  • Ability to travel occasionally when necessary as in-person events resume - not likely to exceed 10% to 20%
  • Familiarity with Python, R and/or RStudio products is a significant plus, as is being an active participant in the Python data science community

What you’ll own

In this role, you will be responsible for helping to craft the key product marketing strategy and messaging for a segment of our commercial products, and then to execute that strategy through a variety of channels, including:

  • Identify market problems and pain points for relevant personas, crafting messaging and GTM plans to speak to those pain points and explain how RStudio products can provide solutions
  • Providing content that reflects those market problems and messaging, for thought leadership, awareness and customer education
  • Lead efforts to generate strong momentum ahead of new product launches, including project management for the launch process
  • Serve as a Subject Matter Expert to support Demand Gen and Customer Outreach efforts
  • Planning and contribution to webinars, and other in person and virtual events
  • Sales training and enablement with relevant, focused material

What you’ll help with

Working with the rest of the Product and Community Marketing team:

  • Writing copy for web pages, blogs, social media
  • Implementing programs that consistently engage our target personas in relevant conversations, and that generate high quality pipeline that drives bookings
  • Contribute to the crafting and evolution of the key Go-To-Market themes (such as R & Python and Data Science & BI) which organize our overall product Go-To-Market efforts, tying product features to customer and market problems

Working with the product management team:

  • Competitive and market analysis to help guide our marketing and product investments
  • Gather customer and market feedback to help determine the best course for each existing and new product

And with the entire organization, you will be part of RStudio’s mission to provide data science solutions to everyone, regardless of economic means, and support our efforts to be good stewards of our community.

About us:

  • We welcome all talented colleagues and are committed to a culture that represents diversity in all its forms .
  • We prioritize giving ourselves “focus time” to get deep work done. We minimize meetings and attempt to operate asynchronously.
  • We are a learning organization and take mentorship and career growth seriously. We hope to learn from you and we anticipate that you will also deepen your skills, influence, and leadership as a result of working at RStudio.
  • We operate under a unique sustainable business model : We have over 50% of our engineering dedicated to creating free and open source software. We are profitable and we plan to be around decades from now.


We offer competitive compensation with extensive human-first, people-focused benefits to prioritize your personal and financial well-being.

  • 100% of medical, dental, and vision insurance premiums are covered for employees and their families! Fertility and gender-affirming healthcare is included in all of our plans.
  • Supplemental mental health and wellness benefits are available via Ginger even if you don’t opt in to our insurance plans, including Ginger for teen family members.
  • RStudio’s gender-neutral paid parental leave policy covers all new parents, including foster and adoptive parents.
  • Our 401k matches up to 50% of the maximum employee contribution after six months.
  • An annual profit-sharing bonus for employees recognizes our team’s contributions to company performance across the year.
  • We are a 100% distributed team. You are also welcome to come into our Seattle or Boston offices.
    • Our remote office allowance includes:
      • $1000 home office allowance plus an additional $800 for equipment
      • Up to $400 monthly reimbursement for coworking space rental
  • We provide a flexible environment with a generous vacation policy that encourages a minimum of four weeks PTO per year plus 13 paid company holidays.

RStudio is committed to being a diverse and inclusive workplace. We encourage applicants of different backgrounds, cultures, genders, experiences, abilities, and perspectives to apply. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical disability, or length of time spent unemployed.

Apply for the Sr. Product Marketing Manager position at RStudio PBC

Do I have to be a US citizen to work for you?

You do not need to be a citizen, but this is a US based position, so you will need to be able to work in the US.

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